The Perfect Blog Posting Schedule

The Perfect Blog Posting Schedule


"How often can you post to your blog?" is an extremely popular question, to which there is absolutely no right or wrong answer. Twice per month? Twice weekly? Twice a day? Just one time a day?

You'll find a lot of different blogs promoting different scheduling for blogs. Many of them recommend posting a few times weekly, maximum. Here's my take on the issue - both blog posting schedules that matter, and to what kinds of blogs they're applicable.Understanding Posting Schedules

First of all, you need understand that there is no right/wrong answer because of this question, as I've already stated. Different timings may or might not work for several types of blogs.

The following advice isn't something that I really believe works for each blog, but it's what works for most (after my research).

How User Engagement & Blog Posting Are Related

First of all, it is a myth that readers will undoubtedly be annoyed if you update your site daily. It's just a myth, without real evidence to back it up. Among my all-time favorite blogs sends me an e-mail each day or every two days.

I love it. It offers me more information when compared to a month of Sundays of autoresponder messages from any other blog.

That said, users also don't mind if you post only once weekly. Honestly, readers are only seeking to see how they are able to benefit from your site - that's just about the only reason why they're there and why they registered to your e-mail list (unless they are friends or family.

Alright - let's get down to the posting schedules.

Daily/Multiple Times EACH DAY

Oooh! I feel I'm going to provoke a substantial amount of controversy with this particular one, aren't I?

But yes - I believe that posting multiple times per day can be good for blogs. If for reasons uknown you're not open to post multiple times a day, then you should strive to post at least once a day. For  Visit this website  of people scanning this post, that's what you ought to be doing.

You need to definitely post this often if you run one of many following blogs, or engage in one of the following business strategies.

Informational/Tips Blogs

Take this blog for instance - it deals mainly with blogging, Online marketing, and SEO tips. Put simply, it provides valuable information to those who read this website regularly.

To be branded as an authority in your niche, your blog needs to have as much helpful, quality content onto it. If that means posting 3-5 times each day, go ahead.

Most blogs on the Internet (including yours) will fall into this category.

Personal Blogs

Let's face it - personal blogs usually do not get much traffic. The previous rule about readers coming solely for personal benefit once again applies here.

There's little benefit a reader can gain from your personal blog unless you're A.) Hilarious or B.) An excellent writer who is able to hold people spellbound.

Chances are, you are not either. But let's just suppose that you decide to go on and take up a personal blog regardless. You should be posting once each day.

For most personal blogs, I wouldn't recommend more than once each day (because hey - people like to have a little time to think about themselves, and not simply you).

However, once per day is usually necessary, if you need any sort of traffic. It is because that the people who do follow and read your site regularly obviously think you're a fantastic writer or funny. And, they need their daily dose of fantastic funny (but again, don't overdose).

The Benefits

No doubt about any of it, there are particular benefits you get from posting daily that you will not get if you post less often.

Search Engine Optimization

Although this cannot be outright proven, it's becoming clearer that Google favors blogs that post content regularly throughout the day.

When you publish a new post, Google is automatically notified. Eventually, their spiders are certain to get to crawling your pages and ranking them.

If they're notified quite often, that means you blog often. If you blog often, which means that your blog is active and regularly providing content to your readers.

Everything said, this can't be proven, but it's a general trend I see after conducting research in the SERP's.

Alexa Ranking

Although posting 10 times a day imply that you'll automatically be promoted to the most notable 1000 blogs, the blogs that engage a higher-frequency posting schedule often rank higher, compared to blogs that post less frequently with the same quality standards.

Case Studies

I recently found a forum thread where an Affiliate marketer laid down his technique to go from $0-$200/day in AdSense earnings in 8 weeks flat.

What he basically did was outsource cheap content writing jobs to freelance article writers. He hired many 'em, posting on his blog 30-40 times. Every. Single. Day.

The result? He's sitting pretty with $200/day in AdSense earnings. In 8 weeks, flat. And that's only one of his internet sites.

Let's take another example. A good friend of mine, for whom Not long ago i guest posted, has a prestigious Alexa rank of 44K, amassing a complete of 14,000 page views every single day.

He posts a minimum of three times each day. And it's taken him a measly two years to be at where he is right now.

That's pretty good, if you ask me.

On The Other Hand...

However, this rule doesn't connect with all sorts of blogs. Actually, posting multiple times each day, and even once daily, would be disastrous to certain blogs.

Business Blogs

By business blogs, I mean blogs that participate in already established, offline companies - Wal-Mart, for example. These kind of blogs should not - I repeat, should not post a lot more than twice weekly (and really, once a week is all you have to be doing).

Why?

Simply because those forms of blogs aren't designed to be updated regularly. More often than not, they're simply about discounts, or business news.

They have no need for SEO (unless it's a local service people actually seek out online). Essentially, it's only a front that says "we're online too".

Do You Have Something Worthwhile To Say?

You have something worthwhile to state? Something that will actually help/inspire/motivate people? Can you?

You don't?

Then don't say anything.

Simple as that. If you're not sure about whether or not you need to blog everyday, then blog once you have something to say.

However, make an effort to maintain some form of consistency. In the event that you get sudden post inspirations, then go ahead and write the blog posts, but don't publish them - yet.